YOU ARE YOUR MOST IMPORTANT ASSET!
The most important part of your brand is KNOWING WHO YOU ARE and WHAT YOU STAND FOR. This all begins with the process of discovering and refining how you think about yourself. After this, the visual aspect of branding your inner qualities to your outer appearance can begin. To get the most authentic result, keeping an open mind and being honest with yourself are two of the most important variables in making your branding successful. And the third most important? That I’m helping to guide you through the entire process.
Whether it comes to making a first impression or maintaining clients or relationships, Visual Communication is the most important form of communication we have. It’s very hard to get the chance to show people our greatest talents when we don’t ‘speak’ to them on a visual level. Studies show that within seven seconds of meeting someone, we’ve already made our assessments of others as to whether or not we really want to engage in conversation or believe what they have to say. That can make it really hard to get your foot in the door – especially if the door has just been slammed shut before you even said a word.
But it also works the other way around: just because you look great and get a chance to say something doesn’t mean that it will all work out. If you aren’t clear on who you are, what you stand for, and how you want to engage with people, your words will invalidate your visual image.
Because humans are hard wired to form opinions based on their biases, it’s important to brand the visual aspect of yourself with the inner part of yourself. Visual Communication includes our Appearance, Behaviour, Communication, and Digital Footprint- what my colleagues and I call the ABCD’s of Image.
For an sneak-peek into how all this works, sign up for my 5 Day Free Video Series on personal brand image.
As you can see, it’s hard to brand one and not the other. Yet when both the Inner You and the Visual You are brought together as one, you’ll discover a confidence you never knew and a captivating presence that you didn’t know you had. It’s hard work, but for the most prestigious award: The Best You Ever.
Get started on the best part of your life now and get to where you want to go!
Create a You that is Always Exciting!